Camilla Staerk
Promotional / Identity

Spring/Summer 2005
As part of the launch of the new season collection, we designed all the related promotional material, including show invitations,brochures and look-books. The invitation uses a section of an illustration by Marcus James of a swan's wing. The A5 invitations are folded along the lines of the feathers to create the illusion of the wing opening and closing in flight. For the entire range we used a leather embossed waxed card stock to reflect the tactile card stock to reflect the tactile leather collection. The hand drawn snake skin pattern also replicated textures in the collection.

Autumn/Winter 2004/5
This A3 invitation is printed on 'Onion Skin', a super lightweight paper. We purposefully used heavy black inks that would show through to the reverse as a contrast to the delicacy of the paper.

Camilla Stærk is a Danish born, British based fashion designer. Her distinctive look incorporates beautifully detailed and textured garments [usually in black].

Our brand design for Camilla involved drawing a new logo that was simple so as be be easily legible and flexible within its use as a branding tool, but with a delicate look that appeared to be almost stitched together.

Our ongoing relationship with the label has seen designs for point of sale, packaging and stationery produced. We have explored the label's fascination with black by using unusual printing techniques and paper stocks to contrast the usual heavy connotations of black.